They want it and they want it now! No, it’s not chocolate that Gen Y are craving, it’s work-life balance, according to new research.
The findings were released by Contiki Holidays as part of its annual Travel Trends Research Report, carried out by Galaxy Research. This year’s report, The Skilled Set, is a comprehensive snapshot into the aspirations of young Australians and how they go about getting, and balancing, it all.
Gen Y has long been heralded as the generation that want it all – from hitting the books to hitting the bars, scaling the globe to climbing the career ladder and life experiences to lifestyle. But with so much to juggle, it’s no surprise that achieving a work-life balance was of upmost importance to most 18-35s year olds (92 per cent of full time and 89 per cent of part time). But which balls are they dropping, and which keep on rolling?
With travel identified as the number one aspiration for young people, being able to slot in frequent slices of travel took the cake with 71 per cent believing being able to take short breaks and get away from it all is important for achieving a work-life balance and 66 per cent giving a nod to being able to look forward to holidays.
Young Australians are also counting on being happy campers at work, with 78 per cent identifying good working conditions as most important to achieving work-life balance, but you can forget about working beyond the 9 to 5 grind, 76 per cent rated reasonable working hours as most important.
18-35s are also swapping Facebook for face time, with 73 per cent recognising spending time with family and friends as important to perfecting the balancing act.
While much has been written about the goldfish-style attention spans and lack of loyalty from Gen Y in the workplace, their apparent job-hopping habits rated low on the list, with only 17 per cent indicating that being able to change jobs regularly was important.
With Contiki, full-time, part-time, or non-working 18-35s can tailor make their holiday to achieve an ideal mix of fun, cultural insights and life-enriching experiences that will help them go straight from backpack to boardroom and beyond.
The stats – a snapshot:
• 92% of full-time workers aged 18-35 feel achieving a work-life balance is important compared to 89% of part time workers
• The top five elements identified in achieving a good work-life balance include: good working conditions (78%) and working hours (76%), spending time with family and friends (73%), the ability to take short breaks (71%) and being able to look forward to holidays (66%)
• Only 17% of 18-35s think being able to change jobs regularly helps achieve a good work-life balance.
Providing the latest trends and insights in youth travel, Contiki’s The Skilled Set offers a comprehensive overview of the Australian youth tourism market. The complete report is available for download at www.contiki.com/theskilledset
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