Findings released today at the Outbound Tourism Now and Into the Future business address show that 67% of 50,000 Australians, surveyed annually for the research, took a domestic holiday in the past 12 months, in 2000 it was 65%.
The number to have travelled overseas in the past 12 months grew from 12% to 20%.
Overseas holidays continue to remain cheaper than domestic holidays, up from $102 per day in 2000 to $142 in 2010, but still less than domestic, which was $116 and now $159.
According to the research, short to medium haul overseas destinations are the most popular, in 2001 the UK was the most likely destinations for Australians, today its New Zealand.
More are also choosing to travel to Fiji and Thailand, with an increasing number wanting to travel to Japan, Germany, Spain and Portugal.
The number of bookings being made through retail agents has also changed significantly. In 2007 they represented 77% of bookings, today it is 61%; meanwhile
online bookings have grown from 6% to 11%.
From Travel Weekly
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